Consumer's perception of price when they shop online
Our research seeks to discover the impact of price on consumer's behaviour, the attributes of successful vendors as well as the types of products/services sellable in an online context. Our research sought to be a reference to online retailers or potential online retailers in formulating their...
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Main Authors: | Ang, Kok Hou, Tan, Cheong Kok, Yow, Mun Ying |
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Other Authors: | Gilbert, Arthur Lee |
Format: | Final Year Project |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/10362 |
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Institution: | Nanyang Technological University |
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