Growth of the cereal market in Singapore.

• المؤلفون الرئيسيون: Choy, Vanessa Wing Ki., Hoon, Hui May., Lim, Michelle Wei Qi.
• مؤلفون آخرون: Henderson, Joan C
• التنسيق: Final Year Project
• منشور في: 2008
• الموضوعات: DRNTU::Business::Marketing::Consumer behavior
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/10711

This is a project regarding the cereal market in Singapore – its present and future. As the existing cereal market is explored, we try to project a future direction for suppliers as well as retailers. This study explores the cereal market in Singapore from three different perspectives, namely the co...