HOW DIGITAL PAYMENT SERVICES AFFECTS CONSUMER PURCHASING BEHAVIOUR IN INDONESIA
Nowadays digital payment has been one of the growing options that people take when paying for their purchased goods in Indonesia. Services such as Go-Pay, OVO, and DANA have been a popular payment option in Indonesia for either purchasing food, paying for transportation, even purchasing things like...
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Main Author: | Pardamean A Sitepu, Christopher |
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/50428 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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