PROPOSED MARKETING COMMUNICATION STRATEGY TO INCREASE INTENTION TO VISIT OF FOREIGN BACKPACKERS (CASE STUDY: CILETUH- PALABUHANRATU UNESCO GLOBAL GEOPARK)

PROPOSED MARKETING COMMUNICATION STRATEGY TO INCREASE INTENTION TO VISIT OF FOREIGN BACKPACKERS (CASE STUDY: CILETUH- PALABUHANRATU UNESCO GLOBAL GEOPARK)

Ciletuh-Palabuhanratu UNESCO Global Geopark (CPUGGp) are first West Java Geopark which located at Sukabumi regency region who possessed a UNESCO Global Geopark status in 2018. CPUGGp as a tourism destination, provides three geopark aspects for attract tourist such as : geodiversity, biodiversity,...

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Bibliographic Details
Main Author:	Kardena, Devid
Format:	Theses
Language:	Indonesia
Subjects:	Manajemen umum
Online Access:	https://digilib.itb.ac.id/gdl/view/51960
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Institut Teknologi Bandung
Language:	Indonesia

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