INFLUENCE OF MOTIVATION FACTORS ON CONSUMER ENGAGEMENT AND PURCHASE INTENTION FOR MOSELO.COM
Technology as main drivers of economy and the government were also aware of the change, therefore, government has been aware of the importance of the creative economy for turning the Indonesian economy's wheels. The creative economy were divided into 17 sectors which culinary, fashion and c...
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/55124 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |