Money for goods/skills/services or goods/skills/services for money? their histories matter.

The effect of windfall gains (goods, services and skills) on the psychology of the consumers is tested and evaluated by using the willingness to buy/sell technique.Possible implications are also discussed.

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Bibliographic Details
Main Authors: Soh, Ivy Hwee Fun., Ng, Li Ching., Lim, Lee Keng.
Other Authors: Li, Shu
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/11397
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Institution: Nanyang Technological University

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