Blog-shopping in Singapore : exploring the success of blog-shops.
Online shopping as a trend has been growing phenomenally in recent years, drawing much attention from marketers and researchers alike. Amidst this rapid growth, several other forms of e-commerce models have emerged and gained much popularity. One such interesting model is that of Blog-Shopping. This...
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Main Authors: | Wong, Yao Min., Chee, Daryl Jian Hao., Wong, Koon Yin. |
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Other Authors: | Nanyang Business School |
Format: | Final Year Project |
Language: | English |
Published: |
2010
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/21232 |
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Institution: | Nanyang Technological University |
Language: | English |
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