Factors contributing to customer satisfaction
Customer satisfaction, as the name implies, is the extent to which a firm's products or services meet the expectations of its customers. With more intense competition and highly-demanding customers, coupled with advancement in technology, large firms are not always the ultimate successful c...
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Main Authors: | Ng, Chor Hoon, Lee, Gek Ching, Choa, San San |
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其他作者: | Khoo Teng Aun |
格式: | Final Year Project |
語言: | English |
出版: |
2015
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主題: | |
在線閱讀: | http://hdl.handle.net/10356/63032 |
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機構: | Nanyang Technological University |
語言: | English |
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