Welcome to sales management: Addition by subtraction?

Welcome to sales management: Addition by subtraction?

This case deals with the marketing and sales functions of an educational organisation. The case is set within the Executive Education department of the Nagopian School of Foreign Trade (NSFT), a hypothetical private university located in Southeast Asia. This group is tasked with running for-profit t...

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書目詳細資料
Main Authors:	ZERRILLO, Philip Charles, KIM, Francis D., BOSE, Dibyendu
格式:	text
語言:	English
出版:	Institutional Knowledge at Singapore Management University 2024
主題:	Sales forecasting resource management distribution channels Distribution Strategy marketing mix marketing plans Business Administration, Management, and Operations Marketing
在線閱讀:	https://ink.library.smu.edu.sg/cases_coll_all/492 https://cmp.smu.edu.sg/case/6146
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!
機構:	Singapore Management University
語言:	English

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