When silence is golden: The use of strategic silence in crisis management
Purpose: Scholars have discouraged using silence in crises as it magnifies the information vacuum (see Pang, 2013). The purpose of this paper is to argue for its viability and explore the type of silence that can be used. Design/methodology/approach: Eight international cases were analyzed to examin...
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Main Authors: | LE, Phuong D., TEO, Hui Xun, PANG, Augustine, LI, Yuling, GOH, Cai-Qin |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2019
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/6039 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7038/viewcontent/WhenSilence_Golden_afv.pdf |
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Institution: | Singapore Management University |
Language: | English |
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