PROPOSED MARKETING STRATEGY BASED ON CUSTOMER BUYING ANALYSIS OF âKINUâ WOODEN WATCH
The purpose of this study is to provide a solution to the problems faced by the WOODKA in achieving the sales targets set on their latest product, ‘Kinu’ watches. This research was conducted using a combined method between qualitative and quantitative. Qualitative data obtained from Forum Group D...
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Main Author: | Astarina Desi Rahmanina, Riri |
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Format: | Theses |
Language: | Indonesia |
Subjects: | |
Online Access: | https://digilib.itb.ac.id/gdl/view/38984 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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