PROPOSED MARKETING STRATEGY TO INCREASE CUSTOMER LOYALTY WITH CUSTOMER SATISFACTION OF ROSO LAWAS CAFE AND RESTAURANT PEKANBARU

PROPOSED MARKETING STRATEGY TO INCREASE CUSTOMER LOYALTY WITH CUSTOMER SATISFACTION OF ROSO LAWAS CAFE AND RESTAURANT PEKANBARU

Roso Lawas Café & Restaurant may be facing a decrease in sales revenue because customer loyalty and satisfaction. To address these issues, the company will need to develop a strategy that addresses the root causes of the decline in sales and customer satisfaction. This may involve analyzing t...

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Bibliographic Details
Main Author:	Putri Adelia, Shinthia
Format:	Theses
Language:	Indonesia
Subjects:	Manajemen umum
Online Access:	https://digilib.itb.ac.id/gdl/view/71245
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Institut Teknologi Bandung
Language:	Indonesia

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